Blog and News

NEWS | 16.03.2017

The Experiential Sales Revolution and Its International Projection

On March 23rd, we will share our impressions with the members of the Asociaci贸n Espa帽ola de la Econom铆a Digital (aDigital, or Spanish Association for the Digital Economy) and other guests after carrying out a trend research titled The Revolution of Experiential Selling and Its International Projection. Biko and N贸valo work together on various projects to take our聽customers beyond their sales strategy by combining technological actions with a strong international component.

We'd like to invite you to this meeting so you can be inspired聽by what leading companies are doing thanks to the combination of 100% digital actions with others of an omnichannel nature to improve the relationship with their customers and increase sales thanks to technology and internationalization.

These are trends that will help you understand:

  • How the digital world is changing the customer experience at physical outlets.

  • How technology reduces friction to make it easier and more convenient to buy products and services.

  • How the world of apps and the web merge thanks to technical solutions that result in a better user experience.

  • How the so-called Internet of Things (IoT) makes more and more sense thanks to the reduction of costs and the simplicity of its specific applications.

  • How to integrate linguistic and cultural aspects into the international marketing strategy to take care and enhance our brand image.

  • How to transfer the developed technologies to other linguistically or culturally different markets taking into account the relevant aspects.

  • How planning an international digital marketing strategy impacts on cost savings and sales growth.

  • How to deal with customers or users to achieve their satisfaction during the internationalisation process.

You can see all the details on the aDigital website. We will be waiting for you!




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