Are you planning to expand into a new market and need your software or app to connect with your target audience? To launch successfully in other countries, your content needs to be adapted to the language and culture of the people who will use it.

At Nóvalo, we bring extensive experience and a specialized translation and localization team to provide comprehensive cultural, linguistic, and technical adaptation services.

What are the benefits of translating and localizing your software or app?


Software localization ensures that users around the world can access intuitive interfaces and relevant content in their native language. This improves customer satisfaction, adds value to your brand, and helps your business stay competitive in its target markets.

Working with a professional software localization company like Nóvalo means having an experienced partner to guide and advise you throughout the process and help ensure a successful outcome.

Translating and localizing your software can help you:

  • Attract more users: The stronger your software’s reputation, the greater its visibility in local and regional markets.
  • Improve customer retention: When your target audience feels comfortable using your software or app, they are more likely to stay loyal to your brand, make repeat purchases, and recommend your product.
  • Gain a competitive advantage: Users prefer software products localized into their own language over those that are not.

How software and app translation and localization work

Localizing your software or app involves adapting the following elements to the language and culture of your target market:

  • User interfaces: Text strings, dialog boxes, drop-down menus, online help, and other interface elements.
  • Graphic design elements: Images, graphics, and other visual assets.
  • Technical documentation: Installation guides, user manuals, license agreements, and related materials.
  • Video dialogue and subtitles.

App localization

Localizing your mobile app can significantly increase its reach and improve customer satisfaction by providing a more personalized and relevant user experience. This involves translating your content, adapting images, colors, and graphic elements, and accounting for regulatory requirements that may vary between markets.

At Nóvalo, we advise you on the adaptations your app needs for each target market. Once localization is complete, we carry out functional and linguistic testing to ensure that your app works correctly on the appropriate operating systems and that its content is clear to your target audience.

For example, when testing buttons, we check both their functionality (whether they perform the intended action) and their appearance (whether the text fits correctly without being cut off or misaligned).

With thorough cultural research, the right tools, and careful execution, a mobile app can be successfully adapted to any market and deliver an excellent user experience.


Our localization process and the technology we use

From the moment we receive your localization project until its final delivery, the Nóvalo team manages every stage of the process while keeping your specific requirements in mind.

We also use advanced computer-assisted translation (CAT) tools to ensure high-quality results. These tools allow us to:

  • Work directly with source code, eliminating the need to separate the text from the code itself.
  • Distinguish translatable text from non-translatable code to prevent accidental changes to the code.
  • Access the full context of the software, giving translators the information they need to make accurate linguistic decisions.
  • Preview translations within the software interface and even adjust interface elements or translation length to meet space and character restrictions.
  • Create translation memories to maintain consistency and improve efficiency throughout the project.
  • Compile and link translated files to build the complete application and perform testing to verify the quality of the final product.

In addition to our advanced translation tools, we use dedicated project management platforms to monitor every stage of the localization process and facilitate collaboration among team members.

Why choose Nóvalo for your software localization project?


Working with an experienced software localization company like Nóvalo offers several advantages:

  • We develop a customized solution tailored to your company’s specific needs and objectives.
  • Our consulting team provides guidance from the outset, considering the language, culture, and regulatory requirements of your target markets.
  • We analyze your source materials to ensure they meet localization requirements. We can also help you identify additional content that should be localized based on your product’s intended reach, such as your website, social media content, legal documentation, and marketing materials.
  • We adapt our workflow to meet your deadlines. If your timeline is too tight to localize the entire product, we help you identify priority elements and establish a suitable schedule for the remaining work.
  • We follow strict quality assurance procedures to ensure the best possible results for your software or app localization project.

FAQs

About software and app translation

Software and app translation involves translating text into another language while preserving the original meaning. Localization goes further by adapting not only the words but also images, currencies, dates, colors, regulatory requirements, user interfaces, and other elements that may vary from one region to another.
These two concepts are often confused, but they refer to different stages of the process.

Internationalization involves designing and developing a product so that it can be localized for audiences across different cultures, regions, and languages. In other words, internationalization comes before localization.

Internationalization is typically handled by software developers specializing in this area, while localization is carried out by localization specialists or translators.
When preparing a quote for your software or app localization project, we consider the following factors:
  • The amount of text that needs to be localized to determine the cost per word.
  • The amount of visual and multimedia content that requires adaptation to calculate the hourly cost.
  • The target languages and regions for your software or app.
  • Any adjustments to text strings needed to meet space and character limits.
  • Post-localization functional testing to ensure the software or app works correctly.
Get in touch to tell us about your project, and we'll be happy to answer any questions you may have.
At Nóvalo, language is no barrier. We adapt to our clients' linguistic requirements, providing high-quality software localization services in any language.
All of them! Regardless of your industry, target audience, or software's technical specifications, Nóvalo has the resources needed to handle your software or app localization project.
At Nóvalo, we follow a comprehensive project management process to ensure the quality of our translations. This includes guidance on market strategy, analysis of localization requirements, phased project timelines, and post-localization functional testing to verify that your software or app performs as expected.

Our professional team takes care of every detail, so you can feel confident that your project is in good hands.