

From SEO to GEO positioning for AI: the story that changed how we “show up” on Google, GPT, and Perplexity

In recent years, there has been a clear trend for those who keep up with SEO: fewer clicks, but those that do come are of higher quality. What’s going on? We must adapt to the changing times and market conditions. And it’s not that we tweak SEO to lose clicks, we tweak it to gain […]